Administrators: admin - Site/Tech Issues/ Member Issues/ VIP Issues Mac - Site/Tech Issues WuTeVa - Member Issues
Moderators: BigBrother - Forum, Posting or Comment Problem vrxitachi - Forum, Posting or Comment Problem Don_k - Forum, Posting or Comment Problem DropsOfJupiter - Forum, Posting or Comment Problem
Delivering Happiness: A Path to Profits, Passion, and Purpose Publisher: Business Plus | Length: 8 hours, 17 minutes | ISBN: 0446563048 | June 7th 2010 | Mp3 64kbps | 228 MB
In his first audiobook, Tony Hsieh - the widely-admired CEO of Zappos, the online shoe retailer - -explains how he created a unique culture and commitment to service that aims to improve the lives of its employees, customers, vendors, and backers. Using anecdotes and stories from his own life experiences, and from other companies, Hsieh provides concrete ways that companies can achieve unprecedented success, Even better, he shows how creating happiness and record results go hand-in-hand.
He starts with the "Why" in a section where he narrates his quest to understand the science of happiness. Then he runs through the ten Zappos "Core Values" such as "Deliver WOW through Service," "Create Fun and A Little Weirdness," and "Build a Positive Team and Family Spirit" and explains how you and your colleagues should come up with your own.
Hsieh then details many of the unique practices at Zappos that have made it the success it is today, such as their philosphy of allocating marketing money into the customer experience, thereby allowing repeat customers and word-of-mouth be their true form of marketing. He also explains why Zappos's number one priority is company culture and his belief that once you get the culture right, everything else -- great customer service, long-term branding -- will happen on its own.
Finally, DELIVERING HAPPINESS explains how Zappos employees actually apply the Core Values to improving their lives outside of work -- and to making a difference in their communities and the world.
Information Would you like to leave your comment? Please Login to your account to leave comments. Don't have an account? You can create a free account now.
